Taambdi Chaamdi

From creator content to releasing a remix with KSHMR,
we made sure Kratex's bass was felt from a club in Germany to the Visarjan in Mumbai

Making the nation move to a one-of-a-kind Marathi-EDM track

Backed by Spinnin Records, the song set benchmarks for newer genres and interpretations of regional music, on how it could be made and played

Targetted radio stations across the globe with diverse listenership

Strategically rolled out the track to influencers in the dance, comedy and edit space on Instagram and Snapchat, which then picked up organically

Played the track on several TV channels in the country

A mix of articles and playlisting, we helped the song reach the right discovery audience

Featured on Rolling Stone India & the Apple Music Editorial under Best Indian Songs of 2024

Charted on Apple Music and Shazam in Sri Lanka, the Maldives, and Saudi Arabia

15+ Radio Stations in India, UAE, US, Canada, UK, Australia and more

Featured on highly popular Indian channels like MTV and Songdew