top of page
222A9896.JPG

Alterations by Daytimers

Bringing the sound of the diaspora to the homeland 

Getting electronic renditions of classic Indian hits to the dancefloor

Aimed at the people who get everyone moving, we built this campaign hyper-focused on DJs. 

222A9809.JPG

How We Did This

DJ SEEDING

Distributed the album to a DJ pool of 1500 DJs across the globe 

OFFLINE LISTENING SESSION

Hosted a listening session with the tastemakers of the industry fostering interation and collecting constructive feedback 

The Results

High DJ turnout with 19 attendees, including key tastemakers like Kratex, Kavya Trehan, Sickflip, and others.
bottom of page